Most effective or creative use of VR or 360 degree video to facilitate an interactive experience for users in a game or real-time setting on behalf of a brand or product. 

Demonstrating excellence in using technology in a creative campaign, ideation or delivery for a good cause. You will show how you identified a specific audience need and created a piece of work that answers this brief in a way that pushes boundaries. 

All entries are included for consideration in this category, with judges able to look at the project more broadly and consider the purity and creativity of the idea overall.